Wearing your baby in a sling or carrier creates many opportunities to build close bonds with your child, as well as giving you the freedom to carry on with the necessary tasks of daily life. Skin to skin contact maintained through baby wearing helps an infant feel safe and loved. Babies are reassured by their parent’s presence and crying is dramatically reduced. Baby wearing allows ease of access for breastfeeding as well as supporting physical development ;and muscle strengthening for both child and parent. Baby wearing is not a new concept with many traditional cultures understanding the value of having our children close. Our Baby Wearing section offers further insight into the benefits and challenges of baby wearing.